Technology, research and development in healthcare are rapidly advancing in the Kingdom of Saudi Arabia (KSA) enabling the nation’s aspirations to elevate holistic experiences for achieving the quadruple aim. During the 2ndPatient Experience Excellence Congress (#PXECongress) over 450 PX innovators, disruptors and futurists will discuss the emerging opportunities but also challenges, such as patients becoming customers demanding innovative, cost-effective ways to deliver person-centred, technology enabled ‘smart’ healthcare, both inside the hospital walls and elsewhere.
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Organised by BII World under the patronage of Ministry of Health Saudi Arabia, the PXECongresswill take place on 15–18 March, 2020, at the InterContinental Riyadh in Saudi Arabia.
The speaker
faculty features the CEOs, PXOs,
CIOs and Chief Quality Officers
from leading organisations, such as Children's National Health System; Cedars–Sinai,
John Hopkins Aramco Healthcare, SVRZ (Netherlands), Saudi German Hospitals,
Texas Children’s Hospital, Abu Dhabi Health Services Company – SEHA (UAE), King
Saud University Medical City, Clemenceau Medical Centre, Planetree among others.They will share
their visionary thinking and international experience focusing on the winning
strategies, best clinical outcomes and exceptional patient experience.
The programme will provide insight into understanding
experience touch points, the innovation required to break down silos and
reinvent pain points, and look
into experience innovations in the following domains:
- High reliability: culture & reliability
- Caregiver Wellbeing & Engagement
- Patient, Family & Community
- Design Thinking & Co-Creation
- Metrics & Measurement
- Quality & Clinical Brilliance
- Innovation & Digitisation
- Healing Facilities
- Governance, Policy & Regulation
- Engrained Compassion & Empathy
- Nursing Shared Governance
Commenting on the launch of the 2020 edition, Zenab
Husain, Production Director of the PXECongress underscored “an uphill battle” the industry is having to
pioneer the future of patient engagement, satisfaction, loyalty and
benchmarking. “Underpinning the over-arching goal to unpack the complexities of
the patient journey, explore solutions to reduce friction and embrace
collaboration opportunities between the touch points, the Patient Experience
Excellence Congressreturns this
year with exciting new content and a fresh new line-up of top global and
regional trendsetters,” she said adding that experience leaders were in
a unique vantage point to share their insights.
In the context of the implementation of Ada’a – an
internationally recognised performance measurements model, a congress speaker Dr
Mohammed Khaled Abdulaali, Assistant Deputy Minister for Hospital Services –
Ministry of Health Saudi Arabia commented, “Patient expectations are ever-increasing and their opportunity to
understand their condition, due to exposure to the internet, means that they
become more informed and more demanding of the healthcare system and its
clinicians. As we make this transformation and address these challenges, it is
important that we have a positive impact on health outcomes. People must see
and feel the benefit of the changes, we are making.”
Dr Ghassan Abbass, Assistant Vice President for
Clinical Excellence at Riyadh Second Health Cluster, expanded onthe topic of caregiver burnout as a global healthcare
epidemic, saying, “Caregiver wellbeing should be recognised as key aspect of the organisation's
strategy. It does not happen by accident, nor is it achieved through short term
isolated efforts but rather should be part of every strategic plan, with clear
ownership, and dedicated resources. The Congress will offer a great opportunity
to find out the new trends and learn from the best in the field.”
According to Dr
Monalisa Watfa, Chief Experience Officer in Saudi German Hospitals,patient experience professionals often need to find new solutions for
old problems. “Patient feedback and concerns are very similar across hospitals
and across geographical zones. This means that opportunities to learn from
other organisations and sectors abound. There are many untapped opportunities
for us to share knowledge, learn from each other, and in turn, revolutionize
the way we care for our patients,” she said.
For more information
and to register, visit www.pxecongress.com or email [email protected]
Source: BII World
Image credit: BII World
