All Blog Posts
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Digital Marketing and Medical Devices
Important response to COVID-19 The thought of returning to pre-COVID conditions is on everyone’s mind. This includes business owners who have been hard hit by the pandemic. However, they have also pivoted and acclimatised well during this period. They have been able to do so through, among other things, digital marketing. The...
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Modern Digital Health: We Need to Talk About Blockchain
Power to the Patient It’s there, it’s everywhere, in multiple shapes and forms. Ethereum, Bitcoin, Dogecoin, Litecoin, Cardano... Ever since bitcoin saw the light of day, we have been immersed in the bitcoin fever: the idea of a safe investment or a volatile currency with variable levels of speculation. However, blockchain...
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Nurse’s View: “How Are You, Nurse?”
If somebody had asked me this question, “How are you, nurse?” 6-8 weeks ago, I would have probably cried. The situation in Great Britain was pretty tough, worse than in March-April 2020, when the whole crisis of COVID-19 started for us in the UK! I guess no other European country had to go through that bushfire we have to go through with the...
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Patients’ Voice to Cancel Cancer: From Shooting In the Dark We Can Become a Sniper
“Cancer is a mobile disease. It changes while you look at it. Treat it like tuberculosis; 4 drugs for one year, at the same time!” Professor David Tuveson, CSHL We do not execute what we already know! Patients are dying because the scientific knowledge that is available today is not implemented to improve the...
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Digital Healthcare Focus: Digital Health Professionals
Why all health organisations need them, how can you become one, and why now? In this space I explore monthly topics, from concepts to technologies, related to the necessary steps to build Digital Healthcare Systems. For the month of March 2021, I choose to discuss education for Digital Health in a brief article ‘Why all healthcare...
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Zoom On: Dr Rafael J. Grossmann
Dr Rafael Grossmann, MD, FACS , is a practicing surgeon in the USA as well as a global speaker, healthcare and education technologist and futurist. Originally from Venezuela, he did his surgery residency in Ann Arbor, MI, USA, and developed as a General, Trauma, Advanced Laparoscopic and Robotic surgeon; he now practices in Maine, USA. His...
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Nurse's View: Is There Life After COVID-19?
In the UK the incidence numbers are going down, which is a relief to see and to feel. I was pretty down at the beginning of 2021 and hope seemed far away. Four weeks down the line, and I am happier again. I can see what the huge vaccination programme (over 13% of the U.K. population has been vaccinated) has brought...
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Modern Digital Health: Inaugurations, Digital Health and Powerful Women
A pandemic-free text. In a season of inaugural addresses, I am humbled to have one of my own... As this new year begins, I begin it with the launch of this column – a space where, once a month, I will serve as an observer in this ever-expanding healthcare ecosystem. From my vantage point as a business school law...
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Digital Healthcare Focus: Societal Health Perspectives
The costs of loneliness, and telepresence as a social snack In this space I explore monthly topics, from concepts to technologies, related to the necessary steps to build Digital Healthcare Systems. For the month of February 2021, I have invited Prof. Luisa Lima to co-author a brief article on ‘The costs of loneliness and...
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Affidea Case – Building a Highway Towards Healthcare Digitisation
Digital technologies are impacting our way of living on a daily basis allowing customers to shop online, make travelling arrangements, use banking services, educational platforms, without physical presence. Healthcare was adopting innovative technologies aiming to increase accuracy of medical outcomes but embracing digital tools for online services...
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