Implant Direct is able to provide customer service support 24/7 with online ordering and information about compatible products, as well as computer graphic animations to answer the more common surgical, prosthetic and laboratory questions. Implant Direct also offers the industry's first online, patient specific charting program for treatment planning, ordering, inventory control and team communications. According to a 8/15/05 Orthopedic News Report, "Dr. Niznick's web-based business model... may portend a paradigm shift in the entire industry."