Integrated Medical Product Development by Attention Group Attention works in cross functional medical product development teams including research, industrial, packaging and interface design, mechanical and production engineering, tool making and production. With medical product development projects, the need for integrated product development is paramount. Attentions ability to research, evaluate and answer user requirements, be aware of competitive patents and new patentable opportunities and select approved or appropriate materials and processes for manufacturing is what makes Attention an competitive partner in medical product development.