A2U is a relatively young company, which was founded in 2004 by three friends. The idea originated from the love of everything that is connected with wheels and cycling. But the idea had no basis is not sufficient, so we just have to put these as we dictated the outgoing experiences.


His first store bicycles and cycling equipment was opened in 2005 in Tacen Šmarna mountain. All three of us were prepared hard and are happy to work to customers and fans of cycling offered what you deserve. And they deserve high-quality goods, which will be a pleasure to use. Goods, which will feel safe and will fulfill all their expectations associated with the bike.


We knew that the start of a difficult, but we also had some luck. With the help of Andrew Hauptman, one of the best Slovenian cyclists of all time, we have launched the Italian brand Wilier bikes. Cooperation with the legendary manufacturer of bicycles in the world enjoying a very good reputation, already in the first year achieved good results. Our offer we almost simultaneously expanded the brand Merida, who says cycling giant and is one of the largest bicycle manufacturers in the world.

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