enterprise apps world 2014

There is an increasing amount of pressure put on IT, developers and CIOs to keep up with user demands as the consumerization of technology makes its way into the enterprise. Outside the traditional office environment, users have a great experiences and interactions with apps. As a result, users are demanding sophisticated enterprise apps that not only work on mobile but have the same abilities as the consumer apps they know and love. This session will discuss model-driven mobile application development.

In this session attendees will learn:

• What enterprises need to understand as they develops applications that work across both web and mobile
• How the consumerization of IT fits into an enterprise environment
• How to enable a BYOA (Bring Your Own App) culture to expedite development and delivery of enterprise apps
• Why enterprises need to go beyond a “mobile first” approach to development

• How important is UX and UI for enterprise apps? - Understanding the changing dynamics of consumer behaviours and how this relates to enterprise applications and products
• Creating apps for different types of users and use cases –lean forward and lean back – is the approach different for internal vs. external apps?
• Designing for the platform vs. a unified user experience across multiple platforms - What role can apps play in easing transitioning between devices in an increasingly multi-platform environment? To what extent does this need to be a cohesive experience?
• What ‘box ticking’ elements should your app design contain to keep the app store happy?
• Responsive design - best use within app development, and can an evolving design help retain or alienate users?
• Differences in design fundamentals between smartphone, tablet and desktop apps

• The importance of partnering with internal departments to define and implement solutions that improve internal business processes
• Translating business requirements in to technical solutions
• Integrating third party products into internal systems

According to recent research, Enterprise developers stand to make four times as much money building enterprise apps than consumer-oriented developers do. So, how do you get involved and what are the opportunities? In this panel we will discover where the opportunities are and how to take advantage of them.

• Examining the opportunities for developers within the enterprise space
• Understanding your users needs and creating enterprise applications that meet and exceed those needs – what are CIO’s looking for? Building feedback in to your app development process.
• On which device should you focus your development efforts? – mobile, tablet, PC or web app?
• User experience – consumerisation of design and the importance of apps that engage employees
• Strategies for monetizing your enterprise app – platform, usability, functionality and discoverability

• How can you create apps that businesses will use? Making your app functional, marketable and usable.
• Discoverability
• Making your app the must have for enterprise users
• Security considerations – build security in to your apps from the beginnings

• Overview of the market, myths and opportunities
• The new design and business intelligence principles beacons provide
• Use cases and live demo

• Enterprise-specific requirements for app stores compared to the B2C market
• App store versus app recommendation solutions
• BYOD challanges and opportunities

• With mobile market share growing year over year, mobile applications are the new website. When it comes to mobile, consumers demand flawless execution. In order to launch a mobile application and skyrocket to your first 50 million users, end-user experience management is essential. But delivering fast, rich, engaging experiences across an increasing variety of mobile devices, networks, and locations is a complex challenge.
  
• In this session we will take a look at real-world strategies that will help you to know your audience, understand real devices and interactions, and uncover the root cause of application issues.
  

14:45 Panel: Application Performance Monitoring (APM) to improve the quality of app delivery

• What is APM and why do you need it?
• Exploring the metrics that make up APM (crash, service, transactions etc.)
• How do you benchmark against other companies
• How does APM connect to business value

• Examining the many facets of mobile application testing -- manual testing, automated functional testing, performance testing, test management, and team collaboration
• Assessing the state of the testing industry
• Potential solutions to those challenges incl. a best practice example

• How many devices do you need to test from?
• How effective is the emulator as a substitute or support to testing on actual devices?
• How do you balance the functional, compatibility and performance testing requirements across devices?
• Determining the severity of bugs– How to go about analysing the number of devices affected, the device configurations and ultimately the user base affected.
• Consideration of issue resolution strategies post launch.