Search Tag: Social media in healthcare

Health Management

Volume 19 - Issue 2, 2019

2019 22 Feb

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IMAGING Management

Tweet, like, follow – radiology goes viral

2018 18 Dec

Most of us virtually ‘live’ on social media. Twitter , Facebook , Instagram , LinkedIn and other platforms are where most of us digitally communicate with each other and the world at large.  Social media is perhaps the greatest opportunity doctors have to better communicate with their patients, help educate the next generation of physicians around... Read more

Health Management

Volume 18 - Issue 2, 2018

2018 20 Feb

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Health Management

Reputation

2018 20 Feb

Taking control of your reputation has become far more complex in recent decades, with advanced technology presenting widespread opportunities. If well choreographed, use of the many tools, platforms and channels on hand can lead to significant strength, propelling your reputation; but if orchestrated badly, your online and offline involvement could actually... Read more

Health Management

Social media in healthcare: opportunities and challenges

2018 20 Feb

Opportunities and challenges Tips and pointers from FutureLearn trainer on optimal use of social media for crisis management, patient engagement and preventive healthcare. How important is it that healthcare engages in social media practice? What about social media is most challenging for healthcare organisations? In this era of information... Read more

Health Management

Social media: getting it right in the marketing plan

2018 20 Feb

Leveraging digital resources is the key to successful marketing Reed Smith of the Social Health Institute weighs in on what healthcare can do to leverage their reputation through a sound social media and digital marketing strategy. You have a great deal of experience through the Social Health Institute (SHI) and other organisations... Read more