2nd Point of Care Marketing Congress

As the PoC quickly becomes the industry’s most effective platform, a growing number of pharmaceutical, biotech and medical device companies are changing the way they market their brands to consumers. Life science marketers and brand managers are realizing that the best way to reach patients is while they are already actively seeking medical attention at the PoC.

But this raises an important question: How do we define the Point of Care in the digital age? Is it limited to traditional channels — physicians offices, clinics, hospitals and pharmacies? Or can the PoC be identified as anytime a patient seeks medical advice, whether they are at a healthcare facility or in their own home?

Registration and Fees

Pricing information for 2nd Point of Care Marketing Congress

Standard Pricing Price

Conference Only $2,095

Onsite Pricing Price

Conference Only $2,195

*Includes Sales Tax and Service Fees

Programme Overview